Food Fanatics 2025

As Art Director, I was responsible for developing a cohesive, on-brand visual system across a
wide range of print and digital deliverables to enhance the event experience.

Each year, US Foods hosts its flagship event at Mandalay Bay in Las Vegas. Projects included
stage banners, check-in desks, menus, a digital show book, step-and-repeat backdrops, photo op
moments, name badges, informational signage, agendas, meter boards, QR code info sheets,
booth design, promotional campaigns, advertising, apparel and swag.